HTC launched much awaited Desire 728 at a price of Rs.17,990. The device will be available in two colour variants purple mist and white luxury. The 5.5 inch HD display renders 720 x 1280 pixel resolution. 1.3 Octacore MediaTek MT6753 processor paired with 2GB RAM and 16GB ROM which can be expanded upto 2TB via microSD card.
The Lollipop Android OS with HTC Sense User Interface on top of it. The Dual SIM 4G LTE smartphone equipped with 13MP rear camera with autofocus and LED flash along with a 5MP front facing camera.
The 2800 mAh battery can offer 26 hours on 2G and 21 hours on 3G which can keep on Standby for 496 hours on 2G and upto 485 hours on 3G.